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Tax Conference (Virtual)

2021 Sponsorship and advertising fees
 

Why attend TAX21 Virtual?

COVID-19 has changed how we do business. You and your sales team have not been able to have coffee, lunch or even just stop by our members’ firms and offices to say hi. We know personal interactions are critical for relationship-building. It is times like these that we have to have a “master strategy” and embrace new ways to connect. TAX21 Virtual will have a different feel, but one thing is the same: Our members want to connect with you and learn about the products and services you offer to help them succeed.

The MNCPA Tax Conference traditionally has been the largest event of its kind in the Midwest. Held annually in November, more than 1,400 public and corporate tax professionals come together and explore the latest developments in tax law, legislation and regulation. Sponsoring or advertising is a great opportunity for you to connect with this audience!

Reserve your space today!

Event details

Date: November 8-10, 2021
Location: Virtual (Online)

Who attends

Tax practitioners, advisers and preparers who work in public practice; tax and financial staff and leaders working for small and large businesses; staff and leaders working in tax roles for government entities.

Tax21 conference logo

Companies who sponsor and advertise

  • Banks/credit unions
  • Law firms
  • Tax research software
  • ERP or SAP solutions
  • Business analytics providers
  • Employee benefits firms
  • Insurance providers
  • Technology providers
  • Document retention/shredding services
  • Cost segregation services
  • Office supply companies
  • Health & wellness providers
  • Cyber-liability insurance providers
  • Financial reporting software
  • Commerical Real Estate firms
  • Wealth management firms
  • Practice management tools
  • Executive career coaches
  • Business consulting firms
  • Promotional/marketing companies
  • Staffing and recruiting companies
  • Expense software providers
  • Payroll service providers
  • R&D tax research
  • Commercial real estate companies
  • Telecommunication providers
  • IT service companies
  • CPA firm website creators

Thank you to our 2021 Tax21 partners and sponsors 

Sponsorship and advertising rates

Tier I - $500

Tier II - SOLD OUT

Tier III - SOLD OUT

  • Virtual booth each day.
  • Half-page ad in conference program.
  • Banner ad within conference virtual platform.
  • Post-conference attendee list.
  • Company logo/link on conference website.
Deadline:
For company be included in brochure, commitment and fees paid by Aug. 20, 2021.
 
For company to be included in conference program, commitment and fees paid by Sept. 27, 2021
All of Tier I, plus:
  • 30-second commercial to be played prior to sessions.
  • Opportunity to provide a
  • 15-minute demonstration during morning break.
  • MNCPA to market and promote demonstrations in conference materials to help with engagement.
Deadline:
For company be included in brochure, commitment and fees paid by Aug. 20, 2021.
 
For company to be included in conference program, commitment and fees paid by Sept. 27, 2021. 
  • Virtual booth each day.
  • Provide a 50-minute CPE educational session.
  • Full-page ad in digital conference program.
  • Mention in pre-event emails (dependent on commitment date).
  • Two social media posts promoting session.
  • 30-second commercial to be played prior to sessions.
  • Banner ad displayed in conference virtual platform.
  • MNCPA to market and promote session in conference materials.
  • Post-conference attendee list.
  • Company logo/link on conference website.

 

Note: The MNCPA will list all sponsors’ and exhibitors’ company logos and links on the Tax Conference website and within conference application platform.

Add-ons:

Expand your vistability to conference attendees by participating in one of these exclusive opportunities. 

SWAG BAG
Expand your vistability to conference attendees by participating in one of these exclusive opportunities. Handing out your swag is a little harder in a virtual world, so why not provide an item to be included in our “swag bag”. Limited opportunity. Pricing to be determined based on size and weight limits of items. Virtual booth purchase is required.
Price: TBD

Suggested “swag items”:

  • Can Koozie
  • Web cam cover
  • Yoga resistance band
  • Hand sanitizer
  • Screen cleaner & cloth
  • Touchless key

VIRTUAL BUSINESS CARD (LEAD GENERATION FORM)
Lead generation is hard to do in a virtual environment. We created a way for conference attendees to provide you with a virtual business card. Donate a door prize (minimum $100 value) and receive conference attendees, names, emails and phone numbers. Conference attendees will use this form to be eligible for the door prizes donated by our vendors. Purchase of virtual booth required. 

Donate a door prize and receive conference attendees virtual business card. Door prize must be a minimum value of $100. List will include name, company, emails and phone numbers.

RETARKET MARKETING AD CAMPAIGN
$1,000 for up to 25,000 impressions
The Minnesota Society of CPAs will help drive traffic to you through our remarketing ad campaign. We do all the work and you reap all the rewards.
LEARN MORE ABOUT RETARGETING.

Purchase of virtual booth required. 

Why retarget? 
  • Click-through rates are 10x those of standard display ads.
  • Has been demonstrated to increase business name searches by over 1000%.
  • 60% of viewers notice and consider purchasing products from retargeting ads.
  • Retargeted prospects are 43% more likely to convert than those served standard display ads.
Campaign includes:
  • Up to 25,000 impressions for $1,000.
  • Ad creation.
  • Placement on high-traffi  c websites for 30 days.
  • Ad optimization to reach your target audience.
  • Report of performance at the end of the campaign.

Become a TAX21 Virtual sponsor or advertiser

Reserve your space today!

Submit questions and completed forms to:
Leslie Mueller
Business Development Specialist
lmueller@mncpa.org
952-885-5520


“My experience working with the MNCPA has been outstanding. Their process, reporting, (pre- post-event) and organization at shows makes it a pleasant, efficient experience for both the clients, as well as the sponsors. Very much looking forward to working together in 2020 and beyond."
Holly Swirtz, strategic relationships, Thomson Reuters