New
CFO Series: Cash Flow Statement -- Enhancing the Ignored Statement
Friday, Aug. 21, 2026
10 a.m.-noon Central
2 CPE (2 technical)
Course code: 26WX-3118
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The cash flow statement is one of the most confusing financial reports, yet it has the potential to deliver the most essential keys to understand business performance. After all, cash is still both king and queen! This session explores how to present, interpret, and communicate cash flows effectively to help CEOs, boards, and decision-makers drive smarter results. By using the Sources and Uses format, professionals can make the statement more intuitive and actionable. Learn how to simplify cash flow information and focus discussions on what matters most; how cash is generated and deployed. We will demonstrate how to confidently present this powerful financial statement to non-financial leaders. The cash flow statement is misunderstood, and we will show you how to fix that.
Major subjects
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The importance and structure of the cash flow statement.
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Understanding operating, investing, and financing activities.
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Presenting the statement using the "Sources and Uses" approach.
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How to tell the business story through cash flows and alternative reporting methods.
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Identifying key drivers of cash and liquidity.
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Bridging the gap between accrual accounting and understanding cash.
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Communicating effectively with CEOs, boards, and non-financial stakeholders
Learning objectives
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Recognize the most misunderstood cash flow statements. .
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Analyze alternative methods to make our users understand cash flow.
Who should take this program?
- Financial leaders, financial managers, CEOs, CFOs, controllers, accountants, board members, advisors, and consultants; CPAs in public practice and CPAs in industry; business owners, entrepreneurs and professionals who are interested in realizing more valu
Pricing
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Standard Member Fee |
$89.00
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 Standard Nonmember Fee |
$89.00
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