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Firm Marketers

Connect with AAM

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CPAs look to you to help build the firm's reputation and grow their business. Find resources and make connections to better enhance your firm's business development efforts.

AAM - MN provides education, roundtable discussions and networking opportunities specifically for firm marketers. Meetings are generally held on the second Thursday of the month at the MNCPA in Bloomington.

2020 meeting calendar

Click on a meeting for details and to register. Meeting topics, dates and times are subject to change. Check back frequently for finalized information.

AAM meetings and COVID-19 precautions

To help protect staff and AAM-MN members, AAM meetings will be held virtually through the end of April. We'll continue to make adjustments to live meetings as needed.

Topic Date Time Location
Recruiting, retention and internal branding - joint meeting with CPA-FMA

March 19
Meeting to be rescheduled

   

How major trends in the profession affect the marketer

In this discussion, we'll address top trends and changes in the profession, and how they continue to affect the firm marketer's role.

April 16 8:30 - 9:30 a.m. Virtual
AAM Conference recap and roundtable June 8 - 9:30 a.m. MNCPA
AAM-MN social event August TBD TBD
Public relations: How to leverage it, prepare for it, and pitch it to partners September 8 - 9:30 a.m. MNCPA
Joint event with CPA-FMA November TBD TBD
Holiday social, preliminary planning for 2021 December TBD TBD

Resources for firm marketers

MNCPA media kit

MNCPA media kit
From writing sponsored content to exhibiting at our events, the MNCPA has options available for every budget.

MNCPA CPA Referral Service

MNCPA CPA Referral Service
The CPA Referral Service is a public resource for businesses and individuals searching for an accounting firm. The MNCPA promotes the CPA Referral Service on Google Ads, social media and in news stories.

MNCPA media spokesperson program

MNCPA media spokesperson program
Place your rising stars in the media by getting them involved with the MNCPA’s spokesperson program.

Business development resources

Business development resources
Check out this page for articles, webinars and business development training information.

2020 AAM - MN Board

President: Sean Sullivan, Redpath and Company, Ltd.
Vice President: Kristy Gusick, Professional Services Marketing, LLC
Secretary: Carolyn LaViolette, MNCPA
Treasurer: Jill Winter, Froehling Anderson
Member at Large: Beth Johnson, SDK CPAs
Past President: Jill Winter, Froehling Anderson

Your connection to the MNCPA

Carolyn LaViolette
Communications Manager
claviolette@mncpa.org
952-885-5530