MBAexpress: The Art of Effective Writing (Self-Study)
Valid for one year from purchase date
Communications and Marketing - Non-Technical (1.0)
Standard member fee
Standard nonmember fee
to receive member fee.
Your company is only as good as your writing. Despite all your efforts, are you still trying to determine the difference between good and bad writing? This course provides the basic steps to evaluating and defining the criteria for effective written communications.
Who should take this program?
CPAs, corporate finance teams, business leaders and other financial professionals
Formatting words for readability
Making your point
Active versus passive writing
Choosing words for understandability
Using emoticons and punctuation
Bad writing examples
Demonstrate how to write more effectively with increased clarity and stronger impact
Recognize the benefit of being a good writer
Identify 12 rules of effective writing
NASBA ID#: 112891